Connect with the right people to endorse your book

One of the key takeaways from a recent post on acquiring editorial reviews was that if you don’t ask, you certainly won’t receive.

Sandra Beckwith’s advice on how to gather endorsements comes to a similar conclusion.

She’s not saying to immediately ask your dream endorser to write a glowing review, but she is saying to — eventually — request it, after carefully building a connection with him or her.

See Beckwith’s strategy for how to ask for your dream endorsement on The Book Designer.

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