Take a deep dive into the world of author branding

A veteran publicist recently touched on author branding in her appearance on The Creative Penn podcast.

If that merely whetted your appetite for a conversation about branding, though, we’ll go back to Kimberley Grabas and her three-part series on author branding.

In it, she explains:

• What personal branding is and why it’s essential.

• How to avoid the most common author-branding mistakes.

• How to create your brand strategy and connect it to your work.

Too much to digest right now? Refer back to Dana Kaye's conversation with Joanna Penn (linked in the intro) or check out what author Deborah Jay learned from Dakota Krout on branding.