Make your marketing the best it can be during the holidays

Black Friday and Cyber Monday are almost here — not to mention Thanksgiving — but if you haven’t incorporated either into your marketing plans, you still have time.

Written Word Media shares five marketing trends to consider for the winter holiday season.

Those tips include: what readers are thinking on key days (and what to then provide them); reassurances that it’s more than okay to keep sending email newsletters; and a reminder that mobile-friendly and Amazon-accessible are your favorite adjectives this season.

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