Posted on 05/08/2021 at 12:00 PM by Sadye Scott-Hainchek

Big events are notorious for derailing our most beneficial habits.

And just like the holidays can disrupt our healthy eating patterns or regular exercise routine, so too can a book launch distract authors from the consistent marketing techniques that are ultimately more powerful for your career.

Penny Sansevieri issues this important reminder for anyone planning for or in the middle of a book launch in a post at Author Marketing Experts.

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