Posted on May 2, 2022 at 9:49 AM by Sadye Scott-Hainchek

Ask an author whether writing a book or selling it is harder, and you'll hear plenty of votes for the latter.

So there's absolutely no sense in spending time (and money) going down the wrong marketing trail.

Penny Sansevieri aims to dispel ten book marketing myths in her latest podcast episode (and accompanying blog post), while editor and writing coach Allison K. Williams tells authors how not to use social media in a guest post for Jane Friedman's blog.

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Categories: Behind the scenes

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