Posted on January 26, 2026 at 12:00 PM by Sadye Scott-Hainchek
The publishing experts we follow have plenty of business and marketing advice and news to offer.
Here are the ones that we thought were can't-miss for our authors:
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Selling book live on social media: Joanna Penn interviews author and TikTok marketing expert Adam Beswick about how other writers can follow his lead on organic marketing, live streaming, and direct sales (The Creative Penn).
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Self-Publishing with ALLi podcast: Dan Holloway reports on TikTok's new microdrama feature and unpacks the latest legal developments in the Google Gemini AI lawsuit (Alliance of Independent Authors).
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Sell More Books introduction: Orna Ross provides a preview of ALLi's new guidebook, Sell More Books, along with preorder information (Alliance of Independent Authors).
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6 reasons writing for change requires an engaged community: Nina Amir, author of Change the World One Book at a Time, shares a guest post on why writers of change-oriented fiction need to focus on their author platform early on (Helping Writers Become Authors).
Categories: Behind the scenes