Jane Friedman: The bar has been raised for online author events

Posted on 09/24/2020 at 03:29 PM by Sadye Scott-Hainchek

Six months into the COVID era, authors have accepted the necessity of — and often embraced — online events, versus...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, Jane Friedman, Marketing

Set your online author event up for success

Posted on 08/25/2020 at 11:00 AM by Sadye Scott-Hainchek

There’s been plenty of advice on the content you should include in an online author event — and, heck, plenty...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, The Digital Reader

Novelist: Virtual author events shouldn't just re-create in-person ones

Posted on 08/11/2020 at 12:00 PM by Sadye Scott-Hainchek

Author Kate Reed Petty is a longtime lover of the traditional in-person book event. And she has eagerly participated in...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, Marketing

One author's experience with a socially distant book event

Posted on 06/17/2020 at 03:38 PM by Sadye Scott-Hainchek

The timing of author Ed Cyzewski’s new release wasn’t great, coming as it did during the COVID-19 outbreak and associated...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, Jane Friedman, Marketing

Penny Sansevieri: How to pitch your book with a virtual event

Posted on 06/16/2020 at 10:32 AM by Sadye Scott-Hainchek

From exercise classes to bachelorette parties, just about any event you can imagine is going or has gone virtual these...

Categories: Behind the scenes

Tagged As: Author events, Marketing, Penny Sansevieri

Advice on selling ebooks at events

Posted on 04/08/2019 at 03:00 PM by Sadye Scott-Hainchek

It’s almost as if Nate Hoffelder was watching our adventures the past two weekends — he’s posted tips for selling...

Categories: Behind the scenes

Tagged As: Author events, Marketing, The Digital Reader