Posted on May 22, 2023 at 2:00 PM by Guest Author

To market your book well, you need to show it’s worth reading. Learn how offering an advanced reader copy can...

Categories: Behind the scenes

Posted on March 10, 2023 at 2:00 PM by Sadye Scott-Hainchek

Does the thought of a no-holds-barred book launch terrify you? If so, then here's some great news: For many authors,...

Categories: Behind the scenes

Posted on November 14, 2022 at 3:00 PM by Sadye Scott-Hainchek

You might think you're doing readers a favor by putting your book on presale early. However, Penny Sansevieri says, you're...

Categories: Behind the scenes

Posted on October 28, 2022 at 10:27 AM by Sadye Scott-Hainchek

I recently went to what was advertised as a book fair for adults. And I have to say, the non-book...

Categories: Behind the scenes

Posted on August 18, 2022 at 1:00 PM by Guest Author

Are you planning to release a book soon and need guidance? Learn how to launch a self-published book. Discover eight...

Categories: Behind the scenes

Posted on January 5, 2022 at 11:02 AM by Sadye Scott-Hainchek

Many authors turn to paid ads to help launch their books. That’s a perfectly logical strategy, says Penny Sansevieri —...

Categories: Behind the scenes

Posted on December 16, 2021 at 1:00 PM by Sadye Scott-Hainchek

New starts must be on everyone’s mind right now. We recently shared a guide to building a book launch marketing...

Categories: Behind the scenes

Posted on December 15, 2021 at 9:00 AM by Guest Author

If a client has a new book coming out, you must make sure you’re prepared to promote it. Discover the...

Categories: Behind the scenes

Posted on July 19, 2021 at 10:59 AM by Sadye Scott-Hainchek

The anticipation of an event like a vacation, wedding, or (ahem) book launch can be incredible. And the event itself...

Categories: Behind the scenes

Posted on July 10, 2021 at 12:00 PM by Sadye Scott-Hainchek

Yesterday we shared some expert advice on seasonal publishing for indie authors. Now, we have general advice on the factors...

Categories: Behind the scenes