Jane Friedman: The bar has been raised for online author events

Posted on 09/24/2020 at 03:29 PM by Sadye Scott-Hainchek

Six months into the COVID era, authors have accepted the necessity of — and often embraced — online events, versus...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, Jane Friedman, Marketing

Candice Carty-Williams won't write COVID-19 into her novel's screenplay

Posted on 09/13/2020 at 12:00 PM by Sadye Scott-Hainchek

Candice Carty-Williams is working on adapting her novel Queenie into a screenplay. And in the meantime, as she watches other...

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, The Guardian

Joanna Penn's lessons from nine years of author entrepreneurship

Posted on 09/12/2020 at 12:00 PM by Sadye Scott-Hainchek

Joanna Penn is marking nine years as an author entrepreneur this month. And yes, what a time to celebrate. When...

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, Joanna Penn

Kris Rusch: What indie authors should do over the next few months

Posted on 09/11/2020 at 12:00 PM by Sadye Scott-Hainchek

Indie authors might feel a bit smug as they dive deep into Kristine Kathryn Rusch’s latest business musings post. In...

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, Kristine Kathryn Rusch, Publishing, The business of writing

Kris Rusch: Predict the future, plan for it ... and keep revising

Posted on 08/31/2020 at 04:10 PM by Sadye Scott-Hainchek

Kris Rusch finally found the time to read a buzzed-about interview that Bill Gates did with Wired earlier this month....

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, Kristine Kathryn Rusch, The business of writing

Set your online author event up for success

Posted on 08/25/2020 at 11:00 AM by Sadye Scott-Hainchek

There’s been plenty of advice on the content you should include in an online author event — and, heck, plenty...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, The Digital Reader

Novelist: Virtual author events shouldn't just re-create in-person ones

Posted on 08/11/2020 at 12:00 PM by Sadye Scott-Hainchek

Author Kate Reed Petty is a longtime lover of the traditional in-person book event. And she has eagerly participated in...

Categories: Behind the scenes

Tagged As: Author events, coronavirus / COVID-19, Marketing

Penny Sansevieri's top book marketing ideas during COVID

Posted on 07/30/2020 at 11:07 AM by Sadye Scott-Hainchek

The duration of the COVID-19 pandemic is frustrating, exhausting, and a number of other negative adjectives, and none of us...

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, Marketing, Penny Sansevieri

How booksellers can benefit from quarantine reading trends

Posted on 07/12/2020 at 12:00 PM by Sadye Scott-Hainchek

The online book club The Pigeonhole, like many others in the literary community, wondered how readers’ behavior has changed during...

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, The Bookseller

6 ways to make your virtual book launch stand out

Posted on 07/07/2020 at 02:31 PM by Sadye Scott-Hainchek

Just because your book launch is virtual doesn’t mean it can’t also be a journey of sorts! Carol Newman Cronin,...

Categories: Behind the scenes

Tagged As: coronavirus / COVID-19, Jane Friedman, Marketing