Posted on 07/17/2021 at 12:00 PM by Sadye Scott-Hainchek

Penny Sansevieri has a wealth of marketing advice to offer. But she also has a caveat: that savvy marketing can’t...

Categories: Behind the scenes

Posted on 07/13/2021 at 01:00 PM by Sadye Scott-Hainchek

Search engine optimization may sound like something that requires a high-tech degree. But the Alliance of Independent Authors assures you...

Categories: Behind the scenes

Posted on 07/12/2021 at 10:46 AM by Guest Author

Do you want to expand your reader base? Then it’s worth looking at recent book reader demographics. Discover who’s been...

Categories: Behind the scenes

Posted on 07/10/2021 at 12:00 PM by Sadye Scott-Hainchek

Yesterday we shared some expert advice on seasonal publishing for indie authors. Now, we have general advice on the factors...

Categories: Behind the scenes

Posted on 07/09/2021 at 12:00 PM by Sadye Scott-Hainchek

While independent authors have much greater flexibility in when they release their books, there are still some seasonal patterns they...

Categories: Behind the scenes

Posted on 07/06/2021 at 04:25 PM by Sadye Scott-Hainchek

The Alliance of Independent Authors has released another ultimate guide for self-published writers, this time on the topic of preorders....

Categories: Behind the scenes

Posted on 07/06/2021 at 10:54 AM by Sadye Scott-Hainchek

It’s nice to think small after a long weekend. So Penny Sansevieri’s gift to authors in the US who probably...

Categories: Behind the scenes

Posted on 07/02/2021 at 11:07 AM by Sadye Scott-Hainchek

Growing up, you were probably told at least once (if not more) not to compare yourselves to others. Orna Ross...

Categories: Behind the scenes

Posted on 06/28/2021 at 01:00 PM by Sadye Scott-Hainchek

Penny Sansevieri recently reminded readers of her blog that she has several short podcast episodes about book marketing. Those readers...

Categories: Behind the scenes

Posted on 06/23/2021 at 10:49 AM by Sadye Scott-Hainchek

You can probably empathize with historical fiction author Emma Lombard. She decided to self-publish because of the options it offers...

Categories: Behind the scenes