Posted on 02/18/2019 at 12:53 PM by Sadye Scott-Hainchek

Author Christina McDonald was thrilled to land a book deal, but she quickly realized that without an audience, her novel...

Categories: Behind the scenes

Posted on 02/15/2019 at 11:18 AM by Sadye Scott-Hainchek

Alright, Valentine’s Day is over, and we can turn our attention away from love and romance and to something decide...

Categories: Behind the scenes

Posted on 02/14/2019 at 02:43 PM by Sadye Scott-Hainchek

Angela Ackerman understands that recruiting a street team for book launches can seem like an exercise in ego. She encour...

Categories: Behind the scenes

Posted on 02/14/2019 at 10:00 AM by Sadye Scott-Hainchek

Is snail mail dead? Not in the opinion of romance author Katharine Ashe! A fellow writer suggested she gather readers&rs...

Categories: Behind the scenes

Posted on 02/01/2019 at 10:57 AM by Sadye Scott-Hainchek

As introverts, we find social-media interactions much easier and less stressful than face-to-face interactions. But that...

Categories: Behind the scenes

Posted on 02/02/2019 at 12:00 PM by Sadye Scott-Hainchek

We don’t have to lecture you on how critical reviews are. So we’ll get straight to the meat of this post: Ar...

Categories: Behind the scenes

Posted on 01/30/2019 at 03:00 PM by Sadye Scott-Hainchek

The amount of marketing advice vastly outweighs the amount of time, energy, and money that the average author can afford...

Categories: Behind the scenes

Posted on 01/28/2019 at 10:17 AM by Sadye Scott-Hainchek

Joanna Penn won’t lie — she was taken aback when she read an author’s assertion that email lists can b...

Categories: Behind the scenes

Posted on 01/21/2019 at 12:46 PM by Sadye Scott-Hainchek

Indie author Amy Maroney was riding high on the long-tail success of a book she’d promoted months earlier. But eve...

Categories: Behind the scenes

Tagged As: Marketing

Posted on 01/18/2019 at 11:14 AM by Sadye Scott-Hainchek

Anyone who follows the publishing industry is well aware of how audio is taking off. So Joanna Penn has hosted Tina Diet...

Categories: Behind the scenes