Posted on 05/23/2019 at 11:15 AM by Sadye Scott-Hainchek

Chris Syme recently shared six reasons to launch a podcast — and one reason not to do so. Now she’s...

Categories: Behind the scenes

Tagged As: Marketing, Podcast

Posted on 05/17/2019 at 09:11 AM by Sadye Scott-Hainchek

An ongoing theme in book-marketing for indie authors is the value of repurposing your content across platforms. In that spirit,...

Categories: Behind the scenes

Posted on 04/27/2019 at 12:00 PM by Sadye Scott-Hainchek

Chris Syme says there are plenty of good reasons for an author to start a podcast, and in a ten-minute...

Categories: Behind the scenes

Tagged As: Marketing, Podcast

Posted on 03/27/2019 at 01:00 PM by Sadye Scott-Hainchek

Our current podcast obsession is The Weirdest Thing I Learned This Week from Popular Science. The show’s best features are...

Categories: Behind the scenes

Posted on 03/16/2019 at 12:00 PM by Sadye Scott-Hainchek

It’s easy to let the perfect be the enemy of the good. When it comes to launching a podcast, though,...

Categories: Behind the scenes

Posted on 02/15/2019 at 11:18 AM by Sadye Scott-Hainchek

Alright, Valentine’s Day is over, and we can turn our attention away from love and romance and to something decidedly...

Categories: Behind the scenes

Posted on 11/13/2018 at 11:00 AM by Sadye Scott-Hainchek

Joanna Penn is back from another writing conference and full of reflections to share with you. She distilled them into...

Categories: Behind the scenes

Posted on 11/10/2018 at 12:00 PM by Sadye Scott-Hainchek

Stuart Bache went on Joanna Penn’s podcast recently to do what was essentially Cover Design 201. Bache worked as a...

Categories: Behind the scenes

Posted on 11/04/2018 at 12:00 PM by Sadye Scott-Hainchek

In a perfect world, you’d have the funds to hire a professional designer to create the cover of your book....

Categories: Behind the scenes

Posted on 11/03/2018 at 12:00 PM by Sadye Scott-Hainchek

Camille Mofidi, the European manager for Kobo Writing Life, is back on Joanna Penn’s blog with tips for those who...

Categories: Behind the scenes