Would you want an author hologram to read to you?

Cool or creepy? A Chinese company is using artificial intelligence to create avatars of authors to narrate their own books.

The search engine Sogou is starting with Yue Guan and Bu Xin Tian Shang Diao Xian Bing, Futurism reports, noting that it’s not just voice — it’ll also be video.

You can read a bit more about this project, though certainly not any predictions on when it could come to fruition, in Futurism.