Posted on 12/05/2020 at 12:00 PM by Sadye Scott-Hainchek

Ivelisse Rodriguez will definitely tell you that search engine optimization is an important part of your author marketing strategy, but...

Categories: Behind the scenes

Posted on 12/01/2020 at 11:21 AM by Sadye Scott-Hainchek

Romance is an incredibly popular genre — both in terms of how many readers love it and in how many...

Categories: Behind the scenes

Posted on 11/25/2020 at 09:48 AM by Sadye Scott-Hainchek

It may be the day before Thanksgiving, but there’s still plenty of time to implement festive holiday marketing. Don’t believe...

Categories: Behind the scenes

Posted on 11/23/2020 at 08:44 AM by Guest Author

Looking for another way to promote your next title? Then you may want to create a book trailer. Discover why...

Categories: Behind the scenes

Tagged As: Marketing, Video

Posted on 11/21/2020 at 12:00 PM by Sadye Scott-Hainchek

The sheer number of books being published each day may lift readers’ spirits, but it can feel discouraging to the...

Categories: Behind the scenes

Posted on 11/17/2020 at 10:27 AM by Sadye Scott-Hainchek

Writers may feel most natural working with the written word, but there’s no question that ignoring the spoken version comes...

Categories: Behind the scenes

Tagged As: Joanna Penn, Marketing, Video

Posted on 11/13/2020 at 03:10 PM by Sadye Scott-Hainchek

A new guest post on Your Writer Platform covers several marketing strategies that we assume most authors are familiar with....

Categories: Behind the scenes

Tagged As: Marketing

Posted on 11/13/2020 at 11:04 AM by Sadye Scott-Hainchek

Penny Sansevieri wants authors to start getting ready for the holiday. No, that doesn’t mean buying gifts and stocking up...

Categories: Behind the scenes

Posted on 11/12/2020 at 11:41 AM by Sadye Scott-Hainchek

You know that writing a novel is the easy — er, easier — part and that spreading the word about...

Categories: Behind the scenes

Posted on 11/06/2020 at 11:00 AM by Sadye Scott-Hainchek

Authors who cringe at the word “brand” and at the mere thought of marketing aren’t alone. Commenters on bestselling author...

Categories: Behind the scenes

Tagged As: Marketing