Posted on 09/24/2022 at 12:00 PM by Sadye Scott-Hainchek

Writing any book is just the first step, but if you're self-publishing a children's book, there's an extra bit of...

Categories: Behind the scenes

Posted on 09/21/2022 at 03:28 PM by Sadye Scott-Hainchek

Penny Sansevieri has a hunch that most authors would prefer to be left alone with their writing, versus handling marketing...

Categories: Behind the scenes

Posted on 09/20/2022 at 03:00 PM by Sadye Scott-Hainchek

Marketing audiobooks is, in many ways, similar to marketing ebooks. But it's not a package deal, necessarily — there are...

Categories: Behind the scenes

Posted on 09/16/2022 at 01:00 PM by Guest Author

If you want to expand your reader base, you should look for ways to reach international readers. Learn how to...

Categories: Behind the scenes

Posted on 09/16/2022 at 09:08 AM by Sadye Scott-Hainchek

A sense of urgency plays a role in buying decisions, no matter who is buying what. Kristine Kathryn Rusch recently...

Categories: Behind the scenes

Posted on 09/13/2022 at 04:54 PM by Sadye Scott-Hainchek

When you tell yourself (or are told) to come up with ideas, it can feel like pulling teeth. So if...

Categories: Behind the scenes

Posted on 09/10/2022 at 12:00 PM by Sadye Scott-Hainchek

You've heard about how helpful street teams and superfans can be for authors. But while they both provide you a...

Categories: Behind the scenes

Posted on 09/08/2022 at 09:00 AM by Sadye Scott-Hainchek

Sometimes authors reach out to Penny Sansevieri with an advertising dilemma: they can tell their ads are working, but they're...

Categories: Behind the scenes

Posted on 08/19/2022 at 11:27 AM by Sadye Scott-Hainchek

Penny Sansevieri, of Author Marketing Experts, has a couple of new posts specific to books on Amazon. One post addresses...

Categories: Behind the scenes

Posted on 08/18/2022 at 01:00 PM by Guest Author

Are you planning to release a book soon and need guidance? Learn how to launch a self-published book. Discover eight...

Categories: Behind the scenes