Marketing guru: Put your characters on social media

Posted on 01/26/2020 at 12:00 PM by Sadye Scott-Hainchek

We promise we’re not looking to add more social media tasks to your plate. But Sandra Beckwith of Build Book...

Categories: Behind the scenes

Tagged As: Characters, Marketing, Social media and websites, The Book Designer

The Book Designer's best advice from 2019

Posted on 01/12/2020 at 12:00 PM by Sadye Scott-Hainchek

It’s hard — okay, make that downright near impossible — to make sure you don’t miss anything of value when...

Categories: Behind the scenes

Tagged As: Cover design, Marketing, Social media and websites, The Book Designer, The business of writing

The Kindlepreneur's guide to Instagram for authors

Posted on 01/11/2020 at 12:00 PM by Sadye Scott-Hainchek

Is Winter Storm Isaiah keeping you inside where it’s safe and warm? If so, now is the perfect time to...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Marketing, Social media and websites

Four questions to ask about your book marketing content

Posted on 12/31/2019 at 09:00 AM by Sadye Scott-Hainchek

You may have heard research similar what was shared in a recent marketing blog post that suggests consumers need to...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites

How other writers can boost your marketing efforts

Posted on 12/17/2019 at 10:52 AM by Sadye Scott-Hainchek

One of your most powerful marketing tools as an author? Your fellow authors. In Jay Artale’s guest post on the...

Categories: Behind the scenes

Tagged As: Marketing, Penny Sansevieri, Social media and websites

Nine ways to fine-tune your social media approach

Posted on 12/16/2019 at 11:37 AM by Sadye Scott-Hainchek

As the year winds down, most of us find ourselves reflecting on how things have gone and what we hope...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites

What authors should worry about during an external crisis

Posted on 11/30/2019 at 12:00 PM by Sadye Scott-Hainchek

We’ve shared advice before on how to handle a crisis that affects your writing career. But what if the crisis...

Categories: Behind the scenes

Tagged As: Frances Caballo, Social media and websites

What to do — and not to do — as an author on Twitter

Posted on 11/29/2019 at 12:00 PM by Sadye Scott-Hainchek

So perhaps today you’ve discounted your books deeply, launched an exciting giveaway, or done some other Black Friday-related marketing. Odds...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites

How to write a strong headline

Posted on 11/25/2019 at 03:00 PM by Sadye Scott-Hainchek

Writing headlines has never been easy, but the approach has certainly changed as we’ve gone from print to digital. Be...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites

Make the most out of marketing tools that you can control

Posted on 11/21/2019 at 01:00 PM by Sadye Scott-Hainchek

The marketing world is constantly evolving, but author and publisher Troy Lambert doesn’t want you to panic. Sure, there are...

Categories: Behind the scenes

Tagged As: C.S. Lakin / Live Write Thrive, Email newsletter, Marketing, Social media and websites