How to pick between a newsletter and a blog, as an author

Posted on 03/08/2021 at 03:00 PM by Sadye Scott-Hainchek

If time considerations are prompting you to debate whether you should do a newsletter or a blog, Jane Friedman has...

Categories: Behind the scenes

Tagged As: Email newsletter, Jane Friedman, Social media and websites

How to make a beautiful book graphic if you're not a designer

Posted on 03/03/2021 at 11:30 AM by Sadye Scott-Hainchek

Chances are you have to create your own social media graphics, at least on occasion. And if you’re not blessed...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites, Writer Unboxed

How to avoid distractions and burnout while promoting your books

Posted on 01/24/2021 at 12:00 PM by Sadye Scott-Hainchek

How many of you have heard a friend or relative say proudly that they’re never on Facebook anymore? And how...

Categories: Behind the scenes

Tagged As: Penny Sansevieri, Social media and websites, Time management

The author bios you need and how to write them

Posted on 01/20/2021 at 11:00 AM by Sadye Scott-Hainchek

New year, new you? Well, more like new versions of you … via your author biography. Nate Hoffelder has expanded...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites, The Digital Reader

Resolve to ignore these myths about social media

Posted on 01/01/2021 at 12:00 PM by Sadye Scott-Hainchek

What should you resolve to do as a writer in 2021? Judith Briles suggests disbelieving some of the myths about...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites, The Book Designer

Follow the examples of these Facebook author pages

Posted on 12/29/2020 at 03:00 PM by Sadye Scott-Hainchek

Sometimes, it’s easiest to learn by simply observing an excellent example, versus reading a list of the characteristics of a...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites

How to prepare for a guest-speaker appearance on Twitter

Posted on 12/20/2020 at 12:00 PM by Sadye Scott-Hainchek

Afraid of public speaking, even if done virtually? Then being the presenter of a Twitter chat might be just the...

Categories: Behind the scenes

Tagged As: Social media and websites, The Digital Reader

4 simple SEO tips for authors

Posted on 12/05/2020 at 12:00 PM by Sadye Scott-Hainchek

Ivelisse Rodriguez will definitely tell you that search engine optimization is an important part of your author marketing strategy, but...

Categories: Behind the scenes

Tagged As: Marketing, Social media and websites

How authors can start conversations on social media

Posted on 11/05/2020 at 04:00 PM by Sadye Scott-Hainchek

You’re well aware, at this point, that savvy social media use is not simply the occasional request to purchase your...

Categories: Behind the scenes

Tagged As: Social media and websites, The Book Designer

One author's six tips for consistently using social media

Posted on 11/03/2020 at 03:00 PM by Sadye Scott-Hainchek

If you’ve ever looked at another author or entrepreneur and wondered how in the heck they manage to keep so...

Categories: Behind the scenes

Tagged As: Social media and websites