Posted on 07/10/2018 at 08:15 AM by Sadye Scott-Hainchek
We may have an answer to why the film industry is so keen to adapt books versus creating original content — book-based adaptations are more successful!
At least, that’s the case in the United Kingdom, where the Publishers Association released a report that found adaptations attract, on average:
44 percent more in UK film box office revenue (and 53 percent more globally).
58 percent higher viewership of "high-end" TV productions.
Nearly three times more ticket sales for theater productions.
A complete breakdown of the survey, produced by Frontier Economics for the Publishers Association, is available here.
Categories: Today in Books