Posted on 09/06/2018 at 04:00 PM by Sadye Scott-Hainchek

You may have heard that Instagram is the new Facebook, but if you didn’t quite believe it, ask author Annie Sullivan.

At a book signing, she asked a teenager whether the girl was on Facebook.

The response? “Nope. Instagram.”

So Sullivan set out to create an Instagram strategy for herself and other authors who need guidance on how to run a professional account.

Good news: It’s a lot less intimidating than Facebook and encourages you to be yourself, not a marketer.

Head over to Jane Friedman’s blog to see Sullivan’s ten tips.

Categories: Behind the scenes

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