Posted on October 19, 2026 at 2:00 PM by Sadye Scott-Hainchek

The publishing experts we follow have plenty of business and marketing advice and news to offer.

Here are the ones that we thought were can't-miss for our authors:

  • Five types of book description hooks: Morgan Lee Clasper, a copywriter and book sales strategist, shares specific strategies to open your blurb with a bang.

  • Author complaints at Starfish Bay Publishing: Victoria Strauss reports on the increasing number of issues that writers are experiencing with a company that wasn't, in her opinion, all that great to begin with (Writer Beware).

  • Member Q&A podcast: Michael La Ronn and Sacha Black take on questions ranging from the business side, such as hiring accountants and opening separate bank accounts, to marketing and motivational issues (Alliance of Independent Authors).

Categories: Behind the scenes

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