Posted on 10/17/2021 at 12:00 PM by Sadye Scott-Hainchek

Penny Sansevieri’s latest post on book marketing doesn’t require any technical skills.

Still, it might not be easy for some authors.

Sansevieri suggests that instead of seeing marketing as something scary or overwhelming, writers should see it as an exciting opportunity to connect readers with a book they’ll hopefully love.

Easier said than done? Sure, but Sansevieri has a few specific tips on adjusting the mindset around book marketing in that blog post.

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Categories: Behind the scenes

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