Posted on 03/10/2021 at 09:00 AM by Sadye Scott-Hainchek
One part of a book marketing plan that isn’t always addressed is the mindset aspect.
And while, yes, a good attitude and the willingness to set goals are important, too, those aren’t what Penny Sansevieri considers a mindset.
It’s more about staying engaged with the promotion — which is a long-term process — and having realistic expectations for what you need to do and what outcomes are likely.
Sansevieri lists several key features of a successful book-promotion mindset at her Author Marketing Experts blog.
Categories: Behind the scenes