Posted on 06/10/2022 at 08:55 AM by Sadye Scott-Hainchek

Social media is a powerful tool for a business to connect with customers — there's no doubt about that.

But it's not the only way, nor is it the right way for every single entrepreneur.

Self-published author Carol Michel can attest to that.

Since July 2020, all she's used is LinkedIn for her writing career and, on rare occasion, Facebook and Instagram for her personal life.

And she's still managed to keep her writing career thriving.

Michel shares ways to market books without social media in a guest post for Penny Sansevieri's Author Marketing Experts blog.

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Categories: Behind the scenes

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