Newswire
Posted on August 2, 2019 at 10:49 AM by Sadye Scott-Hainchek
You can “pants” all you want when it comes to writing, but on the marketing side, you really ought to be a plotter.
(If you have oodles of discretionary money and a shortage or total inability to plan, by all means, spend as you go along ... but also realize how rare you are!)
Boni Wagner-Stafford, an author and nonfiction writing coach, shares how to set objectives for your marketing and how to determine them in a guest post on Jane Friedman’s blog.
Categories: Behind the scenes
There are no comments yet.