How to build a yearlong book marketing plan

Posted on 12/01/2019 at 12:00 PM by Sadye Scott-Hainchek

We’ve got a hot second between holidays right now, so it’s time to serve up a huge helping of advice....

Categories: Behind the scenes

Tagged As: Marketing, The business of writing

Make your marketing the best it can be during the holidays

Posted on 11/23/2019 at 12:00 PM by Sadye Scott-Hainchek

Black Friday and Cyber Monday are almost here — not to mention Thanksgiving — but if you haven’t incorporated either...

Categories: Behind the scenes

Tagged As: Marketing, The business of writing

Joanna Penn's latest venture into translating books

Posted on 11/22/2019 at 03:00 PM by Sadye Scott-Hainchek

Not everyone will be able to put Joanna Penn’s most recent podcast to work for them, but we thought it...

Categories: Behind the scenes

Tagged As: Joanna Penn, Literature in translation, Nonfiction, The business of writing

There's still time to put your book in a holiday gift guide

Posted on 11/22/2019 at 10:44 AM by Sadye Scott-Hainchek

No matter how you feel about it, Black Friday is still the traditional kickoff to the holiday shopping season —...

Categories: Behind the scenes

Tagged As: Marketing, The business of writing, Penny Sansevieri

4 copyright myths debunked

Posted on 11/20/2019 at 02:41 PM by Sadye Scott-Hainchek

No one wants to run afoul of copyright law — and everyone wants to protect their hard-earned intellectual property if...

Categories: Behind the scenes

Tagged As: Licenses, copyrights, and other legalese, The business of writing, The Passive Voice

Here's how to do competing-title research

Posted on 11/19/2019 at 02:00 PM by Sadye Scott-Hainchek

Knowing that you should examine competing titles and actually tackling the task are, of course, two entirely different beasts. Penny...

Categories: Behind the scenes

Tagged As: Marketing, The business of writing

How to resolve royalty questions

Posted on 11/19/2019 at 10:30 AM by Sadye Scott-Hainchek

What better way to raise your blood pressure than to realize you have to talk to someone about finances? John...

Categories: Behind the scenes

Tagged As: The business of writing

Writer Beware has concerns with the Sunday Times Audible Short Story Award

Posted on 11/18/2019 at 03:00 PM by Sadye Scott-Hainchek

We hope this Writer Beware post isn’t coming too late for any of our followers. Victoria Strauss highlights some problematic...

Categories: Behind the scenes

Tagged As: Licenses, copyrights, and other legalese, The business of writing

Holiday book promotion: Why you should be advertising books now

Posted on 11/18/2019 at 08:24 AM by Guest Author

View post titled Holiday book promotion: Why you should be advertising books now

Advertising books this time of year is a wise move, as interest in books tends to increase. Get tips on...

Categories: Behind the scenes

Tagged As: Marketing, The business of writing

Debut author asks readers: How do you take a chance on me?

Posted on 11/12/2019 at 10:41 AM by Sadye Scott-Hainchek

There’s no denying that selling books to readers is much easier once you’ve gotten them to try the first one....

Categories: Behind the scenes

Tagged As: Jane Friedman, Marketing, The business of writing