What day is best for scheduling your promo?

Posted on 09/17/2020 at 03:00 PM by Jeffrey Bruner

One of the questions we frequently get is whether it makes a difference what day of the week you promote...

Categories: Library Updates

Tagged As: Email newsletter, Marketing

Penny Sansevieri: How to succeed in email book marketing

Posted on 09/02/2020 at 11:57 AM by Sadye Scott-Hainchek

Our recent post about the power of email marketing suggested two approaches: join someone else’s list or create your own....

Categories: Behind the scenes

Tagged As: Email newsletter, Marketing, Penny Sansevieri

Email marketing for authors: Why it’s a useful tactic for book promotion

Posted on 08/31/2020 at 10:55 AM by Guest Author

View post titled Email marketing for authors: Why it’s a useful tactic for book promotion

Are you looking for a better way to promote your book? Discover why email marketing for authors is so effective...

Categories: Behind the scenes

Tagged As: Email newsletter, Marketing

How and why to design a template for your email newsletter

Posted on 07/16/2020 at 11:59 AM by Sadye Scott-Hainchek

When you go to write your latest author newsletter, is your mind as blank as the screen? If so, having...

Categories: Behind the scenes

Tagged As: Email newsletter, Marketing, The Digital Reader

David Gaughran's advice on improving email open rates

Posted on 03/30/2020 at 10:58 AM by Sadye Scott-Hainchek

Your readers have likely been receiving more emails than usual — since, as comedians have pointed out, companies seem to...

Categories: Behind the scenes

Tagged As: David Gaughran, Email newsletter

First book? Don't make these five mistakes

Posted on 02/25/2020 at 03:00 PM by Sadye Scott-Hainchek

Happy Mardi Gras! If you’re going out to make poor decisions tonight — and we’re not judging — let them...

Categories: Behind the scenes

Tagged As: Cover design, Dave Chesson (the Kindlepreneur), Email newsletter, Keywords

David Gaughran's seven tips for an effective author newsletter

Posted on 01/23/2020 at 02:44 PM by Sadye Scott-Hainchek

You maybe (probably) already have an author newsletter, or if not, you might be ready to make that a priority....

Categories: Behind the scenes

Tagged As: David Gaughran, Email newsletter

Should you trim your email newsletter's subscriber list?

Posted on 12/05/2019 at 11:00 AM by Sadye Scott-Hainchek

Most newsletter advice centers on how to add subscribers (or what to share with them). On the flip side of...

Categories: Behind the scenes

Tagged As: Email newsletter, Marketing, The Book Designer, The Digital Reader

Make the most out of marketing tools that you can control

Posted on 11/21/2019 at 01:00 PM by Sadye Scott-Hainchek

The marketing world is constantly evolving, but author and publisher Troy Lambert doesn’t want you to panic. Sure, there are...

Categories: Behind the scenes

Tagged As: C.S. Lakin / Live Write Thrive, Email newsletter, Marketing, Social media and websites

Make it easy for readers to subscribe to your author newsletter

Posted on 10/31/2019 at 11:04 AM by Sadye Scott-Hainchek

Authors looking to grow their email lists need to offer multiple chances to subscribe. They’ll want to put a link...

Categories: Behind the scenes

Tagged As: Email newsletter, Marketing, The Digital Reader