Dave Chesson explains how to pick Amazon ad keywords

Posted on 01/17/2020 at 02:00 PM by Sadye Scott-Hainchek

Say you’re looking into using Amazon Ads. You might think that, having done your Kindle keywords research, you can just...

Categories: Behind the scenes

Tagged As: Amazon, Dave Chesson (the Kindlepreneur), Marketing

The Kindlepreneur's guide to Instagram for authors

Posted on 01/11/2020 at 12:00 PM by Sadye Scott-Hainchek

Is Winter Storm Isaiah keeping you inside where it’s safe and warm? If so, now is the perfect time to...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Marketing, Social media and websites

What you should include in your author bio

Posted on 01/02/2020 at 03:00 PM by Sadye Scott-Hainchek

No matter your marketing goals for 2020, you'll want to always have a polished author bio and appropriate photo at...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Marketing

Dave Chesson: How to set up and use an author Facebook page

Posted on 11/17/2019 at 12:00 PM by Sadye Scott-Hainchek

Chances are, you’ve already set up your Facebook author page. But if you haven’t, Dave Chesson is ready to help...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Marketing, Social media and websites

Advice and tools for naming your characters

Posted on 11/14/2019 at 12:24 PM by Sadye Scott-Hainchek

A character’s name isn’t a throwaway decision, but it shouldn’t be something that stalls your writing process. Dave Chesson shares...

Categories: Behind the scenes

Tagged As: Characters, Dave Chesson (the Kindlepreneur), Writing advice

Ghostwriter explains why his field isn't spooky at all

Posted on 10/25/2019 at 12:00 PM by Sadye Scott-Hainchek

Bobby Bernal has been a ghostwriter for ten years, and he’ll freely admit — it’s not everyone’s cup of tea....

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur)

Dave Chesson on converting casual fans to superfans

Posted on 10/18/2019 at 11:05 AM by Sadye Scott-Hainchek

Dave Chesson won’t sugarcoat it: Building a passionate readership base isn’t complicated, but it does take effort. Fortunately, Chesson has...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Marketing

Study: Should you hit the Kindle keyword character limits?

Posted on 10/11/2019 at 10:58 AM by Sadye Scott-Hainchek

Are you among the people who sees a character or page limit and assumes one must use all of the...

Categories: Behind the scenes

Tagged As: Amazon, Dave Chesson (the Kindlepreneur), Keywords, Marketing

What can you offer as a reader magnet, beyond a short story?

Posted on 10/03/2019 at 11:32 AM by Sadye Scott-Hainchek

You’re all familiar with the concept of a reader magnet — what it is and how it works. Maybe you...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Email newsletter, Marketing

What would you do differently before publishing your first book?

Posted on 09/29/2019 at 12:00 PM by Sadye Scott-Hainchek

Unless one of you is holding out on the world, none of us can go back in time and fix...

Categories: Behind the scenes

Tagged As: Cover design, Dave Chesson (the Kindlepreneur), Marketing, Reader reviews