Posted on 11/30/2019 at 12:00 PM by Sadye Scott-Hainchek

We’ve shared advice before on how to handle a crisis that affects your writing career. But what if the crisis...

Categories: Behind the scenes

Posted on 11/29/2019 at 12:00 PM by Sadye Scott-Hainchek

So perhaps today you’ve discounted your books deeply, launched an exciting giveaway, or done some other Black Friday-related marketing. Odds...

Categories: Behind the scenes

Posted on 11/25/2019 at 03:00 PM by Sadye Scott-Hainchek

Writing headlines has never been easy, but the approach has certainly changed as we’ve gone from print to digital. Be...

Categories: Behind the scenes

Posted on 11/21/2019 at 01:00 PM by Sadye Scott-Hainchek

The marketing world is constantly evolving, but author and publisher Troy Lambert doesn’t want you to panic. Sure, there are...

Categories: Behind the scenes

Posted on 11/17/2019 at 12:00 PM by Sadye Scott-Hainchek

Chances are, you’ve already set up your Facebook author page. But if you haven’t, Dave Chesson is ready to help...

Categories: Behind the scenes

Posted on 11/07/2019 at 03:00 PM by Sadye Scott-Hainchek

We’ve shared differing opinions on whether to use Twitter before, but the bottom line is, if you plan to make...

Categories: Behind the scenes

Posted on 11/01/2019 at 12:00 PM by Sadye Scott-Hainchek

Many of you likely already have a website and maybe even a preferred platform. Even if so, it never hurts...

Categories: Behind the scenes

Posted on 10/21/2019 at 01:03 PM by Sadye Scott-Hainchek

If you owned a brick-and-mortar storefront for your business, you’d probably make sure the windows were clean and the paint...

Categories: Behind the scenes

Posted on 10/21/2019 at 10:59 AM by Sadye Scott-Hainchek

Frances Caballo has joined David Gaughran among the ranks of book-marketing experts who’ve switched to MailerLite. After reminding you of...

Categories: Behind the scenes

Posted on 10/10/2019 at 03:00 PM by Sadye Scott-Hainchek

Just as there’s an art to the language of an audiobook, so too are there steps to ensure that you...

Categories: Behind the scenes