Posted on 09/20/2021 at 01:00 PM by Sadye Scott-Hainchek

Audio dramas aren’t new, but they’re not necessarily the first thing that authors think of when they give consideration to...

Categories: Behind the scenes

Posted on 06/13/2021 at 12:00 PM by Sadye Scott-Hainchek

Penny Sansevieri is no stranger to book-marketing mistakes. So if you want to avoid looking like an amateur, she’s ready...

Categories: Behind the scenes

Posted on 06/07/2021 at 11:16 AM by Sadye Scott-Hainchek

In the season of road trips, podcasts are no doubt front of mind for many people. And for indie authors,...

Categories: Behind the scenes

Posted on 03/31/2021 at 08:51 AM by Sadye Scott-Hainchek

When someone else lends you their platform as a way to meet new readers, it’s imperative to make the best...

Categories: Behind the scenes

Tagged As: Marketing, Podcast

Posted on 02/26/2021 at 03:00 PM by Sadye Scott-Hainchek

Given how many people love podcasts (guilty as charged!), you probably don’t need convincing to believe that they’re a great...

Categories: Behind the scenes

Posted on 01/15/2021 at 03:00 PM by Sadye Scott-Hainchek

Choosing the right Amazon categories for your book is critical to finding the right readers for it. That’s why Penny...

Categories: Behind the scenes

Posted on 09/18/2020 at 11:00 AM by Sadye Scott-Hainchek

There are two ways a buyer might stumble upon your book on Amazon, says Dave Chesson, and he has a...

Categories: Behind the scenes

Posted on 08/21/2020 at 12:00 PM by Sadye Scott-Hainchek

Penny Sansevieri and her podcasting partner, Amy Cornell, took on a listener question for their most recent podcast episode. The...

Categories: Behind the scenes

Posted on 08/03/2020 at 02:18 PM by Sadye Scott-Hainchek

With 2020 being such a — well — rough year for the world, nostalgia and retrospective thinking are awfully appealing....

Categories: Behind the scenes

Posted on 06/02/2020 at 03:00 PM by Sadye Scott-Hainchek

The audio revolution isn’t just for readers’ benefits nowadays. It can also be a great tool for writers: namely, that...

Categories: Behind the scenes