Tales from the trenches: The Amazon reviews edition

Posted on 03/31/2019 at 12:00 PM by Sadye Scott-Hainchek

The Book Designer is keeping its focus on the ever changing world of acquiring and keeping reviews. This month’s D...

Categories: Behind the scenes

Tagged As: Amazon, Reader reviews, The Book Designer

Amazon's review rules, as of March 2019

Posted on 03/21/2019 at 01:00 PM by Sadye Scott-Hainchek

We’re not aware of any dramatic changes in Amazon’s review rules, but it never hurts to share primers on thi...

Categories: Behind the scenes

Tagged As: Amazon, Reader reviews, The Book Designer

Amazon Ads has new features to accompany new name

Posted on 03/18/2019 at 04:30 PM by Sadye Scott-Hainchek

It’s been a few months since Amazon announced some changes to its ad program (including the name — Amazon Ma...

Categories: Behind the scenes

Tagged As: Amazon, Dave Chesson (the Kindlepreneur), Jane Friedman, Marketing

Boost your book sales by adding a preorder option

Posted on 03/08/2019 at 03:00 PM by Sadye Scott-Hainchek

So maybe your novel doesn’t have the anticipation of the Robert Mueller report, but that doesn’t mean you ca...

Categories: Behind the scenes

Tagged As: Amazon, Marketing, The business of writing

Pick your Amazon price

Posted on 03/10/2019 at 12:00 PM by Sadye Scott-Hainchek

Recently we shared advice on how to choose the file size and royalty rate for image-heavy Kindle books. We’re back...

Categories: Behind the scenes

Tagged As: Amazon, The business of writing

Find the right Amazon KDP royalty rate for your image-heavy book

Posted on 03/03/2019 at 12:00 PM by Sadye Scott-Hainchek

Most fiction ebooks don’t rely heavily on images on the inside pages, but quite a few nonfiction ones do — a...

Categories: Behind the scenes

Tagged As: Amazon, The business of writing

How authors can make their Amazon pages more alluring

Posted on 02/21/2019 at 03:00 PM by Sadye Scott-Hainchek

Many readers will either find you for the first time on Amazon or find you there frequently as they come back to buy mor...

Categories: Behind the scenes

Tagged As: Amazon, Joanna Penn, Marketing

Joanna Penn's latest thoughts on being Amazon exclusive

Posted on 12/19/2018 at 09:57 AM by Sadye Scott-Hainchek

When Joanna Penn and her latest podcast guest met, years ago, the most dramatic divide between authors seemed to be indi...

Categories: Behind the scenes

Tagged As: Amazon, Joanna Penn, The business of writing

What authors can learn from Sears

Posted on 11/29/2018 at 05:00 PM by Sadye Scott-Hainchek

Sears wasn’t the first once huge company watch its fortunes turn dramatically. And it won’t be the last. Kri...

Categories: Behind the scenes

Tagged As: Amazon, Kristine Kathryn Rusch, The business of writing

The Kindlepreneur's Amazon-ad strategy

Posted on 11/23/2018 at 04:00 PM by Sadye Scott-Hainchek

If you’re thinking of using Amazon ads to lure holiday shoppers to your books, you may want to listen to Dave Ches...

Categories: Behind the scenes

Tagged As: Amazon, Dave Chesson (the Kindlepreneur), Marketing