Beyond the book trailer: Marketing videos that authors can make

Posted on 07/22/2020 at 02:00 PM by Sadye Scott-Hainchek

Most authors have heard of book trailers as a marketing tool. But there are plenty of other video formats that...

Categories: Behind the scenes

Tagged As: Marketing, The Book Designer, Video

Give readers a behind-the-scenes look into your novels

Posted on 07/17/2020 at 10:44 AM by Sadye Scott-Hainchek

Need an idea for marketing content? Try using the source of your ideas! Joanna Penn finds sharing this to be...

Categories: Behind the scenes

Tagged As: Joanna Penn, Marketing, Video

Joanna Penn’s June 2020 writing, publishing, and book marketing Q&A 

Posted on 07/03/2020 at 12:00 PM by Sadye Scott-Hainchek

What are your fellow authors wondering nowadays? Joanna Penn recently hosted a Facebook Live Q&A in which she fielded the...

Categories: Behind the scenes

Tagged As: Joanna Penn, Video

Why authors should consider video marketing — and how to do it

Posted on 06/22/2020 at 03:00 PM by Sadye Scott-Hainchek

Between audiobooks and video marketing, it’s safe to say that authors who want to market their work can’t just hide...

Categories: Behind the scenes

Tagged As: Dave Chesson (the Kindlepreneur), Marketing, Video

Joanna Penn takes questions on writing, publishing, and marketing

Posted on 05/27/2020 at 11:39 AM by Sadye Scott-Hainchek

What are your fellow authors wondering nowadays? Joanna Penn recently hosted a Facebook Live Q&A in which she fielded the...

Categories: Behind the scenes

Tagged As: Joanna Penn, Video

Jane Friedman launches Sunday Business Sermons today

Posted on 05/24/2020 at 12:00 PM by Sadye Scott-Hainchek

Jane Friedman is introducing a new series called Sunday Business Sermons. Well, they’re named that way just to be catchy,...

Categories: Behind the scenes

Tagged As: Jane Friedman, The business of writing, Video

How to use Facebook Live for a successful virtual book launch

Posted on 05/13/2020 at 12:00 PM by Sadye Scott-Hainchek

It’s seeming more and more likely that many events that used to be in-person will be virtual for the near...

Categories: Behind the scenes

Tagged As: Jane Friedman, Marketing, Social media and websites, Video

Webinar explains how to use Amazon data to sell more books

Posted on 05/08/2020 at 12:57 PM by Sadye Scott-Hainchek

Joanna Penn really loves her fellow writers. How can we tell? Not only did she share a webinar from Alex...

Categories: Behind the scenes

Tagged As: Amazon, Joanna Penn, Marketing, Video

Two-minute tip: How to pitch your book online

Posted on 12/17/2019 at 03:00 PM by Sadye Scott-Hainchek

Author Rosie Danan has wrapped up her series on the perfect pitch for Romance Writers of America. The final installment...

Categories: Behind the scenes

Tagged As: Marketing, Romance Writers of America, Video

Kristine Kathryn Rusch takes on the pursuit of perfection

Posted on 12/03/2019 at 09:08 AM by Sadye Scott-Hainchek

Perfectionism is a year-round demon for many of us, including writers. And the extra pressure from the holidays certainly doesn’t...

Categories: Behind the scenes

Tagged As: Kristine Kathryn Rusch, Motivational, Video, Writing advice