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Posted on September 6, 2019 at 5:00 PM by Sadye Scott-Hainchek
The great dilemma in life is how to appropriately follow up on any request you’ve made of another person.
If that person is a media contact and your request is to publicize your book, then Chris Well has advice for you.
Check out his seven guidelines for following up on a PR pitch — how soon, how often, and in what way — in his post on BookWorks.
Wells also opens the piece with a quick checklist to ensure you sent a good pitch, so if you haven’t hit “send” yet, be sure to look over that part, too.
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