What to do — and not to do — as an author on Twitter

So perhaps today you’ve discounted your books deeply, launched an exciting giveaway, or done some other Black Friday-related marketing.

Odds are good that no matter what you did today, you made a few more people aware of you as a writer.

And as you know, it’s not enough to pop into someone’s world once. You need to periodically remind them that you exist.

Twitter, says Rachel Thompson of BadRedhead Media, isn’t there so that you can constantly shout at people to buy your book — but it is a valuable marketing tool to remain connected with readers, other authors, writing experts, and more.

Thompson shared a comprehensive guide to using Twitter as an author, whether you have an account or need to start from scratch, on BookWorks.

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