Penny Sansevieri's tips on promoting books before they're live

Whether your book launch is traditional or virtual, you want to make sure there’s positive anticipation leading up to the official release.

Penny Sansevieri has shared ten tips for promoting your book before it’s live on Author Marketing Experts.

She promises that the trickiest part won't be the actual steps; it'll be making sure you don’t start too early — or too late.

Related posts

• How to use Facebook Live for a successful virtual book launch

• Anne R. Allen: Build your writing inventory before publishing the first book