A bestselling author's tips for improving your book's description

Author Michaelbrent Collings has written bestsellers in a dozen different genres.

So when he shares advice on how to create a compelling book description — whether that’s the cover, a blurb, a hook, or ad copy — it’s probably wise to listen.

Collings shares a number of techniques for improving your novel’s description at The Creative Penn, which has a transcript of his conversation with Joanna Penn in addition to a link to the audio.

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