Posted on February 9, 2026 at 3:04 PM by Sadye Scott-Hainchek
The publishing experts we follow have plenty of business and marketing advice and news to offer.
Here are the ones that we thought were can't-miss for our authors:
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How to write a book pitch that gets replies: Penny Sansevieri shares guidance, concrete steps, and examples of strong book pitches that will capture the eye of a journalist, influencer, or reviewer (Author Marketing Experts).
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Book marketing metrics that matter: Sansevieri helps you cut through the noise and determine which numbers are actually meaningful measurements of the attention your books are receiving (Author Marketing Experts).
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ALLi member Q&A: Michael La Ronn and Sacha Black address how authors can spot scam book marketing services in this podcast episode (Alliance of Independent Authors).
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Unhappy returns: Victoria Strauss revisits previous posts, with news that Harper's Bazaar Short Story contest has revived its troublesome rights grab clause and that bad actor PublishAmerica is back under a new name and, of course, with the same ill intentions (Writer Beware).
Categories: Behind the scenes