Posted on September 15, 2026 at 2:00 PM by Sadye Scott-Hainchek
The publishing experts we follow have plenty of business and marketing advice and news to offer.
Here are the ones that we thought were can't-miss for our authors:
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Indie publishing news summaries: Dan Holloway reports on more artificial intelligence opportunities for indie writers, including webtoon creators (Alliance of Independent Authors).
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Writing conferences shouldn't ignore AI in their programming: Jane Friedman has noticed that, as AI becomes more prevalent in the world and the discourse, it seems to be less common in events for writers — which she says is a grave mistake.
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Marketing case studies: Take a look at how an author built a local and regional visibility strategy around their book and how another author focused their outreach to influencers and book reviewers that were better fits for their book (Author Marketing Experts).
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Ten signs your book marketing isn't working: Penny Sansevieri first helps authors understand what it looks like when book marketing does work, then shares several common pitfalls they might encounter along what to do about them (Author Marketing Experts).
Categories: Behind the scenes