Posted on 05/12/2021 at 01:00 PM by Sadye Scott-Hainchek

Knowing your target audience is, of course, key to any genre of writing.

But it’s especially important for those writing children’s books, says Penny Sansevieri.

And the same goes for being creative in marketing — while it’s necessary for all authors, there’s a special need for it in the children’s genre.

Fortunately, Sansevieri has no shortage of creative ways to market a children’s book, depending on the target age group, over at her Author Marketing Experts blog.

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