Posted on 01/20/2022 at 03:00 PM by Sadye Scott-Hainchek

It's been about two years since we all found ourselves increasingly turning to online events.

And while in-person events, depending on where you live and/or what you're doing, have returned, online ones certainly haven't gone away.

That doesn't mean we've all mastered the art of hosting online events, however.

(Not naming any names, but an online book launch we watched recently was full of email alert notifications from either the moderator or the author ... )

Jane Friedman turned to several savvy authors and marketers to gather their best practices for online events.

So if you worry you're looking like an amateur — or that you will look like one — check out her guide to planning and hosting successful online book events.

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Categories: Behind the scenes

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