Posted on 04/20/2022 at 09:17 AM by Sadye Scott-Hainchek

Penny Sansevieri has shared plenty of thoughts and advice on author branding.

This time around, she's turning to an other expert: Mark Coker, founder of Smashwords, who's certainly seen his fair share of author successes.

In a guest post for Author Marketing Experts, Coker describes the importance of author brands, how to build them, and why they're so important.

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Categories: Behind the scenes

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