Newswire
Posted on June 19, 2025 at 12:00 PM by Sadye Scott-Hainchek
The publishing experts we follow have plenty of business and marketing advice and news to offer.
Here are the ones that we thought were can't-miss for our authors:
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Mastering your reader profile: Penny Sansevieri explains that understanding some basic details — and updating them as needed — about your readership is key to successful book marketing (Author Marketing Experts).
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How to hook new readers with a novel-based workshop: Colleen M. Story describes how to focus on your novel's themes, in your next author event, to avoid giving away the plot of your book or simply talking about yourself (Writers Helping Writers).
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When and how to hire a virtual assistant: Listen to virtual assistant Kayleigh Brindley's session from the Self-Publishing Advice Conference for the dos and don'ts of outsourcing various tasks that take you away from writing (Alliance of Independent Authors).
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AI summaries and audiobook growth: Dan Holloway's news roundup includes Spotify's self-reported contributions to audiobook growth and, conversely, artificial intelligence's dampening effect on publisher traffic (Alliance of Independent Authors).
Categories: Behind the scenes