Posted on 12/11/2020 at 03:00 PM by Sadye Scott-Hainchek

Amazon preorders, like any other book marketing tool, can be powerful as long as you use them effectively.

A poorly executed one, however, can have serious negative effects.

So Penny Sansevieri has shared her best practices for Amazon preorders in a guest post on Jane Friedman’s blog.

Learn the ideal length, pricing strategy, proper setup and more in this excerpt from her book How to Sell Books by the Truckload on Amazon: 2021 Updated Edition

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